Once upon a time, Google Alerts was the go-to platform for online reputation monitoring. While it was never the most powerful platform out there it nevertheless did a fine job of monitoring content on the most important search engine around.
Now, of course, Google Alerts are a thing of the past. Fortunately, there are several good alternatives to choose from. Many of these are not aimed directly at reputation monitoring, but may still be useful for other purposes. Most of these tools do have limited functionality if you don’t opt for the paid services, but many of them do offer more options than Google Alerts ever did.
Here are the five alternatives to Google Alerts.
Talkwalker Alerts will send alerts directly to your e-mail. You don’t even have to create an account, though you do have to confirm that your e-mail address is valid. This is a nice “quick and dirty” alternative.
Mention lets you monitor up to 2 alerts for free. For $19.99 a month you can load up to 20 alerts. It will also monitor social media sites for you.
IQ Alerts allows you to add both simple queries and more complicated searches. A basic membership is $30 per month. The basic membership will let you set up to 5 alerts.
Content Gems is aimed at bloggers who want to find shareable content. You can track up to 2 alerts for free, or you can track up to 5 alerts for $19.99. Plans get quite a bit more expensive from there.
The InternetReputation.com Monitoring Servicewas specifically created for the purpose of monitoring online reputations. It watches review portals, measures your visibility online and helps you understand whether your overall reputation is positive or negative. You also get instant alerts related to your name or business. All of this is available for just $29.00 per month.
Evaluate your needs before choosing a tool. Are you just trying to stay on top of some industry trends so you can write great content for your blog? Then a free plan that monitors two terms might do the trick. Are you trying to manage your personal or business reputation, however, you might want a tool that is considerably more comprehensive and powerful.
Either way, don’t despair. You can survive and monitor your online reputation without Google Alerts!
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