Startup Stories: Branded Voice

Mys Palmer-CEO Branded Voice

What does Branded Voice do? Tell us about your entrepreneurial product or service.

We help brands express themselves™ by creating authentic Brand Voices & Personalities. We develop brand strategies, content marketing and writing that has an impact and propels action baby!

-Writing/Brand Communications: The right copy earns Beehive-esque advocates. Complex or boring copy makes your audience avoid you like cigarette smoke.

-Consulting: The problem with being the boss is that, you are not your target market. Our consulting helps you discover your Brand Voice and change your mind so you can become agile. A dual advocate for your business and for your customer.

-Content marketing: Drive the conversation, be impactful.

What inspired you to launch Branded Voice?

When I was freelancing I got so tired of writing content with no voice. And sick and tired of clients not getting “it”. They didn't know why their content wasn't engaging and didn't know where to start, or how to accept the true challenge.

What problem does Branded Voice solve?

Authenticity. We help bring forward the heart and soul of a business owner in the form of the brand voice and personality. Our service is the starting point. We focus exclusively on brand voice and because we do, our clients are small businesses doing big business, authentically.

What has been your biggest challenge starting Branded Voice and how are you working to overcome it?

PR. I am bringing on interns this year and bootstrapping our PR. I live in Atlanta home of reality stars turned business owners so it's not easy to be seen as news in comparison.

Then again, most folks think branding is logos and graphics so it's about education as well, which is always news!

Give us one word that people might use to describe you.

Moxy!

What milestone do you hope Branded Voice will have surpassed one year from now?

I hope to publicly launch/re-brand 3 small businesses in the eastern or southeastern region. I have been contracted by enterprises but I want more of my income to be earned this way.

How has Project Eve helped you and orBranded Voice?

Project Eve is fabulous! I have been on board from it's inception and it helps create a community where women empower each other through accountability. The quality of the content I get to share with my audience, that doesn't come from my big mouth, is outstanding. There are other platforms but Project Eve speaks to the 90th percentile of working women/entrepreneurs and I'm all about that.

Give us an insider tip that relates to your industry or the startup story for Branded Voice

Your are not your target market. The sooner you accept that, the sooner you can create content that solves a problem and earns public buy in.-Mys Palmer

The 411 on Branded Voice:

Company Name: Branded Voice
Website: http://www.brandedvoice.com/
Branded Voice was founded in:
2009 re-branded 2012
Branded Voice is located in:
Atlanta, Ga
Follow Branded Voice on social media here:
@brandedvoice
@brandedvoice
Ig: @brandedvoice

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