Tell us about your entrepreneurial product or service.
Divorce Information NOW™ educates people about the broad range of issues that occur during divorce, BEFORE they hire expensive lawyers, financial planners and other divorce related experts. People get the knowledge they need to effectively navigate the divorce process. Being well informed empowers our clients, reduces their stress and helps them achieve beneficial results. Our products include DIVORCEapedia: The Divorce Encyclopedia & Workbook…an easy to use step-by-step guide for people thinking about or going through a divorce, E-GUIDES for immediate access to the chapters in DIVORCEapedia, The Daily Divorce Calendar, and Our Family Wizard. Our services include “Setting Up Your Divorce Office” and “One-on-One Consultations.” in person or by SKYPE.
What inspired you to launch your business idea?
Our paths crossed as mutual friends were going through tumultuous divorces. We both reached out to help these friends….one partner imparting wisdom and guidance based on her own complicated divorce and the other holding her friend's hands and listening to their war stories. It was frustrating to both of us that even with our business backgrounds, (by the way one of us has an MBA in Finance) we could not find a resource that gave our friends all the information they needed to effectively manage a divorce. We reached out to lawyers, family therapists, financial planners, mediators and other related professionals to determine what their clients wanted and needed to be well informed during the divorce process and how to structure the information in a manageable format. Thus we embarked on a journey to create DIVORCEapedia: The Divorce Encyclopedia & Workbook…an easy to use step-by-step guide for people thinking about or going through a divorce.
What problem does your business or organization solve?
You would be amazed how many women of all socioeconomic backgrounds are just not able to effectively navigate a divorce. We find they don’t have the knowledge that they need to effectively manage the many aspects of the divorce process. Books and the internet can be helpful, but are often full of extraneous information, making it difficult for someone to determine the information they really need to handle a divorce effectively. People, and women in particular, are inclined to quickly hire a lawyer. Without the knowlege to ask the right questions people often choose a lawyer with whom they are badly matched. Our products and services educate people to develop the appropriate financial and familial picture they need to paint in order for their lawyer to develop an accurate strategy. Needless to say, all this preliminary research is both enpowering and saves tremendously on lawyer’s fees.
What has been your biggest challenge as an entrepreneur and how are you working to overcome it?
We have consistent and ongoing success getting our products to our clients.
We have struggled with SEO for our website.
Give us one word that people might use to describe you.
How has Project Eve helped you and/or your business?
We hope to get the word out about we really help people with the right information when getting divorced.
Give us an insider tip that relates to your industry or startup story.
Knowledge is power in effectively managing all aspects of the divorce process
Company: Divorce Information NOW llc
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