Startup Stories: Equestrian Wear Sewing and Services

Custom work by Show Clothes Unlimited

Tell us about your entrepreneurial product or service.
I offer custom made and ready to wear western show clothing. Additionally, I offer the patterns, fabric, rhinestones and supplies for those who choose to sew their own show clothing. In the past 3 years I have developed, produced and published several instructional books and DVDs to assist the home seamstress create their equestrian wear projects.

What inspired you to launch your business idea?
As a single mom with three daughters riding multiple disciplines and my son riding rodeo, purchasing show clothing was not an option. I had sewn my own show clothing in my youth, so sewing my children's wear cam naturally.

Eventually, people noticed the clothing and began to ask me to sew for them. As my business grew, I decided to create off the rack clothing and sell it at trade shows. That is where I met so many other home seamstresses who were having problems locating the fabric, patterns and other supplies. Since I had had the same problem when I started out, I decided to add these items to my trade show booth and website.

What problem does your business or organization solve?
While sewing equestrian wear is not hard in and of itself, traditional sewists were hesitant to venture into the new (to them) styles and fabrics. To my knowledge, there are no other venues that cater to the equestrian wear seamstress.

By offering the items needed and providing both live classes and the instructional books and DVDs, I allow the home seamstress to create their own clothing.

What has been your biggest challenge as an entrepreneur and how are you working to overcome it?
My biggest challenge is maintaining cash flow. The equestrian wear business is seasonal. By offering the sewing classes and launching books and DVDs during the beginning of the slow time, it is helping to even out the cash flow.

Give us one word that people might use to describe you.
Innovative

How has Project Eve helped you and/or your business?
Project Eve has provided me a place to read and learn more about business and business practices. The blog has had lots of interesting and informative content

Give us an insider tip that relates to your industry or startup story.
Most people are afraid to tackle lycra/spandex and ultra suede – two of the basic fabrics in the equestrian world industry. Sewing for equestrians is no more difficult than sewing for any other group. Take each project one step at a time and you will obtain success.

Company: Show Clothes Unlimited

Website: http://www.showclothesunlimited.com

Follow my organization on social media here:
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Show Clothes Unlimited

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