Entrepreneurs, don’t be at the mercy of developers!

nellyWhile you don’t have to be a web developer to start a tech-based company, you’ll definitely have to work with one at some point. And no, it’s not as easy as hiring someone to build your vision and just watching it come to life—you’ll be responsible for finding the right person for your team, instructing them on what, exactly, to develop (ideally, working in a collaborative way), and managing the project along the way.

And throughout this process, there are a few things that many entrepreneurs learn the hard way. Here’s what to know, before you get started.

1.Validate Your Ideas Before You Start Developing
Do you have a great idea for a new product or feature? Your instincts might be to find a developer and get started building right away-but first, it’s important to test whether or not your customers actually want it.

To do this, specify what problem you’re looking to solve (e.g., “we want users to return to the site frequently”). Then, create a measurable hypothesis that you can test to see if your users will actually behave in a way that supports your solution. For example, your hypothesis could be: “Allowing users to post status updates is going to generate an increase in user interactions and user retention.”

Once you’ve done this, create a prototype of the feature you’re looking to build. And you don’t need a developer just yet for this-for an early draft, you can make a clickable demo using PowerPoint or Word, or use a more advanced prototyping and wireframing tools, which you should get comfortable with if you’re going to be managing a product.

Then-still before getting your developers involved—show your prototype to your customers (or potential customers) and get their feedback. Ask them open-ended questions to gauge their thoughts and interest in the feature, and try to really understand if the solution is exciting them or solving a pain point. And if so? Only then is it time to move on to actually building something.

2. Hire and Build a Great Dev Team
Hiring the right people is necessary in any organization, but when you’re hiring someone that’s building your product and bringing your vision to life-well, it’s paramount.

Here is the most valuable hiring lesson I’ve learned: Hire for DNA first, and for work experience second. Make a list of the characteristics that you value as a company, or your “DNA” (i.e., relentless drive, will get the job done no matter what, sense of humor)—then, make sure the person you’re interviewing or talking to matches most of the items you came up with.

What’s equally important is to hire people with aptitude, not a particular skill set. In the tech space, skills become obsolete every two years, so it’s better to hire people who are able to learn new technologies (and ideally, have a track record of doing so) rather than people who happen to know how to do something specific now. Remember, this person will ideally be with you for the long haul, and you want to make sure he or she is a great match both now and later.

3. Manage the Project Every Step of the Way
Finally, be involved in the building of your product. A common mistake I see people make: A founder will ship product specs off to a developer, trusting that everything will be done the way the founder sees it in her head, and only check back in when the final product is ready.

This is a recipe for disaster. If you take this hands-off approach, more often than not you’ll find your site or product not implemented the way you had envisioned. Maybe your directions were unclear, maybe they were actually impossible to implement technically, maybe your developer just misunderstood. But regardless of why it happens—this is a situation you’d rather just avoid altogether. Believe me, it is much easier to stay on top of the development process along the way than it is to have to go back and fix things later—or worse, start over!

A better approach is to use “Agile Project Management”,  a common method of planning and guiding a technical project. An agile project is completed in small sections called iterations or sprints (daily, weekly, or within two weeks, max). After a developer or development team completes an iteration, it is reviewed and critiqued by other members of the project team.

The main benefit of agile project management is the ability to respond to issues as they arise. You will be able to keep track of whether or not the project is going according to plan, understand what changes are necessary, and ultimately, help deliver a successful project on time and on budget.

Want to learn more? Join me for the TechSpeak for Entrepreneurs event, where you’ll get the tech knowledge you need start and run your company.

Register Now and Save 15% using code ProjectEve.


  1. Excellent post. I was checking constantly this blog and I’m inspired! Very helpful info specifically the closing part :) I handle such info a lot. I used to be looking for this certain info for a very long time. Thank you and best of luck.

  2. Write more, thats all I have to say. Literally, it seems as though
    you relied on the video to make your point. You obviously know what youre talking about, why throw away your
    intelligence on just posting videos to your weblog when you could be giving us something informative to read?

  3. 102077 148105You can surely see your skills in the work you write. The world hopes for far more passionate writers like you who arent afraid to say how they believe. At all times follow your heart 650981

  4. Hi! I’ve been following your web site for some time now and finally got the
    bravery to go ahead and give you a shout out from New Caney Texas!

    Just wanted to say keep up the excellent work!

  5. Thanks for the tips about credit repair on this excellent site. The thing I would advice people will be to give up the actual mentality that they’ll buy currently and pay later. Being a society most of us tend to make this happen for many things. This includes trips, furniture, and also items we’d like. However, you need to separate the wants from the needs. As long as you’re working to improve your credit rating score you really have to make some trade-offs. For example you are able to shop online to save cash or you can look at second hand suppliers instead of highly-priced department stores regarding clothing.

  6. Somebody essentially help to make seriously articles I would state. This is the first time I frequented your web page and thus far? I surprised with the research you made to make this particular publish amazing. Magnificent job!

  7. I’m amazed, I must say. Seldom do I come across a blog that’s both equally educative and interesting, and without a doubt, you have hit the nail on the head. The issue is something which not enough men and women are speaking intelligently about. I am very happy that I found this during my search for something concerning this.

  8. 340693 172121Hi. Cool article. There is actually a difficulty with the internet internet site in firefox, and you may want to test this The browser may be the marketplace leader and a huge portion of folks will miss your superb writing due to this dilemma. 474665

  9. I’m not sure why but this blog is loading incredibly slow for me. Is anyone else having this issue or is it a problem on my end? I’ll check back later on and see if the problem still exists.

  10. Hey! I know this is kind of off topic but I was wondering which blog platform are you using for this website? I’m getting fed up of WordPress because I’ve had problems with hackers and I’m looking at options for another platform. I would be fantastic if you could point me in the direction of a good platform.

  11. Hi there would you mind letting me know which web host you’re using? I’ve loaded your blog in 3 different internet browsers and I must say this blog loads a lot faster then most. Can you suggest a good hosting provider at a honest price? Kudos, I appreciate it!

  12. Good website! I really love how it is simple on my eyes and the data are well written. I’m wondering how I could be notified whenever a new post has been made. I’ve subscribed to your RSS feed which must do the trick! Have a great day!

  13. I just like the helpful info you provide for your articles. I’ll bookmark your weblog and take a look at again here frequently. I am relatively sure I will be informed a lot of new stuff right here! Best of luck for the following!

  14. I was curious if you ever considered changing the layout of your blog? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having one or 2 pictures. Maybe you could space it out better?

  15. Thanks for the interesting things you have revealed in your article. One thing I would really like to touch upon is that FSBO relationships are built as time passes. By launching yourself to owners the first saturday their FSBO is definitely announced, prior to masses start calling on Monday, you develop a good connection. By giving them tools, educational components, free reports, and forms, you become an ally. If you take a personal fascination with them along with their problem, you produce a solid link that, in many cases, pays off when the owners decide to go with an agent they know in addition to trust – preferably you.

  16. whoah this blog is magnificent i like studying your posts. Stay up the great paintings! You know, lots of persons are hunting around for this information, you could aid them greatly.

  17. I’ve observed that in the world nowadays, video games are classified as the latest rage with children of all ages. Many times it may be not possible to drag the kids away from the video games. If you want the best of both worlds, there are various educational activities for kids. Great post.

  18. Great blog here! Additionally your web site loads up very fast! What web host are you the usage of? Can I get your associate hyperlink to your host? I desire my website loaded up as quickly as yours lol

  19. One more thing is that when looking for a good on the internet electronics shop, look for web stores that are regularly updated, trying to keep up-to-date with the most current products, the best deals, along with helpful information on services. This will make certain you are doing business with a shop that really stays over the competition and offers you what you should need to make knowledgeable, well-informed electronics buying. Thanks for the critical tips I have learned from your blog.

  20. Terrific work! That is the type of info that are meant to be shared around the net. Disgrace on the search engines for now not positioning this submit upper! Come on over and seek advice from my web site . Thank you =)

  21. I think that a home foreclosure can have a significant effect on the client’s life. Mortgage foreclosures can have a 7 to 10 years negative impact on a debtor’s credit report. The borrower that has applied for a mortgage or any kind of loans for example, knows that the particular worse credit rating is, the more challenging it is for any decent loan. In addition, it may possibly affect a borrower’s chance to find a good place to let or rent, if that gets to be the alternative homes solution. Good blog post.

  22. Thanks for your posting. I would love to say this that the very first thing you will need to do is determine if you really need fixing credit. To do that you will have to get your hands on a copy of your credit profile. That should not be difficult, ever since the government mandates that you are allowed to have one cost-free copy of your credit report annually. You just have to consult the right folks. You can either look into the website for the Federal Trade Commission and also contact one of the major credit agencies directly.

  23. Thanks for making me to attain new concepts about computer systems. I also hold the belief that one of the best ways to keep your laptop computer in perfect condition is with a hard plastic material case, or maybe shell, that will fit over the top of one’s computer. These kind of protective gear are model precise since they are made to fit perfectly on the natural covering. You can buy them directly from owner, or from third party sources if they are readily available for your laptop computer, however not all laptop can have a spend on the market. Once again, thanks for your points.

  24. Thanks for the tips you reveal through this site. In addition, a lot of young women which become pregnant will not even try and get medical health insurance because they have anxiety they would not qualify. Although some states right now require that insurers present coverage no matter what about the pre-existing conditions. Fees on these guaranteed options are usually bigger, but when thinking about the high cost of medical treatment it may be a safer way to go to protect your own financial potential.

  25. I’m writing to let you understand what a terrific experience my cousin’s child gained viewing your web page. She realized a lot of things, which include how it is like to possess an excellent coaching mindset to let other individuals very easily learn about various advanced matters. You actually surpassed visitors’ desires. Thank you for giving those good, safe, edifying not to mention unique guidance on the topic to Evelyn.


Please enter your comment!
Please enter your name here