How To Be A Changemaker In Your Life

Last year Natalie Sisson of The Suitcase Entrepreneur asked me to be a Changemaker in her $100 Change Program. It’s an ecourse designed to get you to take action on your dream idea, project or business to make it a reality in 100 days or less.

I’m joined in the program by 100 other entrepreneurs, digital nomads, thought leaders, TED speakers, authors, and artists from around the world, to share what it really takes to start something, make it happen, and create real impact and success.

changemaker Anastasia Ashman's advice in the $100 Change Program

Other changemakers include Chris Guillebeau, Danielle LaPorte, Janet Hanson, Chris Brogan, Michael Stelzner, Cameron Herold, Steve Kamb, Laura Roeder, Jonathan Fields, Clay Collins, Pamela Slim, Amy Porterfield, Corbett Barr, Lewis Howes, Pat Flynn, Nathalie Lussier, Dane Maxwell, Christine Kloser, Adam Baker, Johnny B Truant, Pam Brossman, Derek Halpern, and Alexis Neely.

$100 Change Program from Suitcase Entrepreneur

Here are my answers to the $100 Change interview.

If you had $100 to start a creative project how would you spend it?
Get Internet access. If I had that already, then invest in more access (like wi-fi, or a mobile device to facilitate using the web for more things, in more places).

What is your daily ritual for setting yourself up for success?

You may not be ready but you’ll be so much further along (and figuring it out!) if you simply get started right NOW.

You’ll also be in community with your peers, and your clients will be lining up when you launch.

Build those relationships years before you “need” them.

What I’m doing now with my startup GlobalNiche I’ve actually been doing for years but didn’t make it available to as wide an audience as I could have way back then.

Get started, go wide. Share the process. Don’t wait til it’s perfect, or when you know everything you need to know. That day will never come.

What is worth paying for?

I’d pay for nitty gritty details and big picture advice from professionals who specialize in certain areas.

Legal advice, accounting guidance.

The opinion of a high level editor on a massive writing venture.

A consult with a brand messaging expert.

These kinds of things can unfreeze you, set you on the right path, and help you avoid lots of pain in the future.

What’s a saying of yours we can put on a poster?

A nugget I can offer from GlobalNiche’s combo of personal brand building, creative entrepreneurship, global community development: polish your ideas in public.

That’s how you’re going to build a borderless community you love, and tap into a deeper sense of yourself.

What key methods do you use to stay focused on your priorities?

Committing to making sense of what I do.

I’m finding the last mile of taking my ideas to market has been about GOING BACKWARD to meet my larger community.

Letting go of the coinages and jargon I love but that confuse the uninitiated.

For so long I’ve been pushing forward and existing on my own leading edge — which is necessary to evolve in your field — but now I need to make sense of how I got here and why any one else might want to join this journey.

I think of it as leaving a trail of bread crumbs they can follow.

In committing to simplifying my message, and charting a path others can follow, I am both getting to the heart of my thinking, and reaching far more people.


How do you stop fear from allowing you to do your best work?
Do your thing in public, and invest in yourself.

Volunteer to get access to opportunities no one is offering you otherwise (for instance, if you want to go to a conference but can’t afford it and Twitter-attending won’t suffice, ask to work there. You’ll make contacts and open new doors.)

Don’t keep your best ideas on a shelf — you want to be known as the person with all those good ideas.

Keep them flowing, more will come and they’ll be even better developed.

Learn the basics of pitching your ideas to people more established than you are. If you nail that etiquette (know their work, which part of your idea is right for them, and you’re able to be brief), you’re going to find success.


Berkeley native with 15 years abroad in 3 countries, Anastasia Ashman combines her global perspective with a pro background in NYC & LA media as cofounder of, a digital literacy company. She trains individuals & groups to reach offline goals with their online presence using an effective framework of personalized digital media strategy and an award-winning global community-building practice.

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