Monetize Your Website and Maximize Its Potential!

monetize-image
“It practically pays for itself!”

When someone is trying to sell you something, this is often a phrase you will hear. By using their widget, you will end up saving so much money that it actually offsets the original cost of the widget. It’s a phrase that can make you instantly skeptical, and sometimes with good reason. That’s why I almost hesitate to use it here about website monetization. Almost. The truth is that while monetizing your website may or may not enable your website to completely pay for itself, it can definitely be a financial boon to your business when done well.

What do we mean by website monetization? Simply put, it’s turning website traffic into dollars. There are multiple ways to accomplish this. Here are a few.

1) Banner or Side Ads – Once you have the analytics to show that you have a steady stream of traffic to your website, you may be able to convince potential advertisers to “rent space” on your website. The higher the number of daily visitors your analytics can show, the more you will be able to charge for ad space.

2) Pay Per Click (PPC) or Cost Per 1,000 Impressions (CPM) Ads – PPC or CPM program are generally free to join. Once you are approved to participate, the ad networks will send ads related to the content on your website. With PPC, you earn money when your visitors click on those ads. With CPM, you get paid every time an ad is served regardless of the number of clicks.

3) Premium Membership Content – Depending on the type of services or products you provide, this method could be a viable solution for your business. Begin by offering some free information on your website to interest your readers, then ask them to sign up and pay for a subscription to your more in-depth information or specialized service.

4) E-books – If you choose to write a book related to your business, consider making it an e-book. This would enable customers to purchase and download it from your website, saving you a lot of money in publishing costs.

Regardless of the methods you choose to employ, monetization should be done deftly, and not in an excessive or heavy-handed manner. Remember:

-Your website content must not be eclipsed by ads. Be sure to keep meaningful content on your website. After all, that is why people are there. Do not stick in ads to fill up empty space. Your visitors, seeing little worthwhile content, will drift away… something that will show up in your analytics, resulting in your ad sales drying up.
-Keep any monetization relevant. Whether they’re advertisements (banner, side, PPC, CPM, etc.), memberships, or e-books, they should be relevant to your target audience. They will only be truly effective if they are of some value to your visitors.
-Do not sacrifice your website’s style and design. Make it a priority to keep any ads you will use in the same areas on each page. This sort of consistency is more pleasing to the viewer’s eye and creates a less “cluttered” look on your website.

Try experimenting with different monetization methods to determine which ones work well with your visitors. One size doesn’t necessarily fit all. With a little testing and analysis, however, your website may be well on its way to practically paying for itself.

Add a Blog

20 COMMENTS

  1. 649030 225045Ive just been talking to Sean Gallagher about his upcoming Instant Income Cash Machine course, and hes been kind enough to fill me in on some details regarding his upcoming course. 203856

  2. 268860 90297The luxury proposed might be incomparable; citizens are never fail to seeking for bags is really a Native goals. The concept numerous insert goals uniquely to push diversity with visibility during the travel and leisure arena. Hotels Discounts 751740

  3. 206682 883993The next time Someone said a weblog, I hope that it doesnt disappoint me just as significantly as this. Come on, man, I know it was my choice to read, but When i thought youd have some thing intriguing to say. All I hear is actually a handful of whining about something you could fix inside the event you werent too busy looking for attention. 613227

  4. 859025 979707jobs for high school students – Search for Jobs on our web site, we give several good links towards the greatest and biggest Portals to getting a Job as a high school student! 796493

  5. 506002 724734This web internet site might be a walk-through for all with the details you wanted in regards to this and didnt know who to question. Glimpse here, and you will undoubtedly discover it. 97944

  6. 549609 15427Truly fighter messages are supposed to amuse offer praise into the groom and bride. 1st time audio system watching over the top places should also remember you see, the senior guideline with the speaking, which is your particular person. greatest man speeches brother 523095

  7. 700093 910233Once I originally commented I clicked the -Notify me when new feedback are added- checkbox and now every time a remark is added I get four emails with the same comment. Is there any indicates you possibly can remove me from that service? Thanks! 545164

  8. Do you mind if I quote a few of your posts as long as I provide credit and sources back to your webpage? My blog site is in the very same niche as yours and my visitors would definitely benefit from a lot of the information you provide here. Please let me know if this alright with you. Appreciate it!

  9. 803266 842661Hi, you used to write outstanding articles, but the last several posts have been kinda boring I miss your tremendous posts. Past few posts are just just a little out of track! 563063

  10. 172332 7948Thank you for the good writeup. It in fact was a amusement account it. Appear advanced to far added agreeable from you! However, how could we communicate? 162544

  11. 849166 137788I cant say that I completely agree, but then once again Ive never truly thought of it quite like that before. Thanks for giving me something to take into consideration when Im supposed to have an empty mind whilst trying to fall asleep tonight lol.. 809141

LEAVE A REPLY

Please enter your comment!
Please enter your name here