Startup Stories: Wistry, a wishlist for couples

Wistry: We hold the key to staying out of the doghouse.

Tell us about your entrepreneurial product or service.
Wistry is a wish list and reminder service for couples. This is a free service that allows users to add gifts from any site to a personalized homepage they can share with a partner. People can purchase gifts through their favorite retailer with the click of a button. Wistry does not sell any products. Our users set up custom reminders for any special occasion they choose. We do the nagging. No more cut out pictures of what you want left around the house.

Wistry is unique in that it targets the couple. After the honeymoon. When life gets real. All couples have birthdays, anniversaries and other special occasions EVERY year. And everyone wants something!

What inspired you to launch your business idea?
There was a need to help couples when it comes to gift giving and communicating. We lead busy lives these days, we love our partner but we aren’t mind readers. Wistry was created to help fill in the gaps and make giving and receiving fun again – not a chore. And it isn’t always about the gift – sometimes you would rather have a foot massage than a new necklace.

What problem does your business or organization solve?
Improve communication between couples. No more “you forgot my birthday” or “I never know what to buy you.”
We eliminate returned gifts – which saves time and money.
Help people remember special occasions – without partner nagging.
We save time by people being able to shop online.
We bring the joy back in giving – makes people feel good to buy something they know you want, there is still the element of surprise, and no more last minute runs to the mall just to buy the first thing you see.

What has been your biggest challenge as an entrepreneur and how are you working to overcome it?
MONEY. We have put all of our initial funds into the development of the site and now have the uphill battle of marketing with limited funds. We are using social media to our best ability to get the word out about our site. This includes blogging, Pinterest, Twitter, Facebook, YouTube and LinkedIn. We are also creating a grassroots movement in Houston by meeting with local moms groups, entrepreneurial support groups like 1Million Cups and other networking groups. We utilize email marketing through Mail Chimp as well to try and help spread the word to a broader market .

Give us one word that people might use to describe you.
Creative

How has Project Eve helped you and/or your business?
Knowing that their are so many women out there that are starting up their own businesses gives us motivation and encouragement. We follow Project Eve through Twitter and it has become a GREAT source for articles that have a direct impact on our business.

Give us an insider tip that relates to your industry or startup story.
We have learned that social media is imperative to our success – but we have to remember to keep it personal and real. Everyone is bombarded daily with thousands of messages vying for their money or time – if you keep it personal – people will relate to your post/tweet/blog – you will have a better chance of catching their eye.

Company: Wistry

Website:

Follow my organization on social media here:
WistryIt
https://www.facebook.com/Wistry
www.pinterest.com/wistry, www.youtube.com/user/WistryIt, http://wistry.wordpress.com/
Please submit your story to the largest archive of entrepreneurial startup stories in the world so, together, we can motivate women in business to think beyond traditional boundaries, support one another, embrace change and view challenges as opportunities. Whether you are a small business owner, a freelancer, a serial entrepreneur, own an online business, operate a storefront on Main Street, or even moonlight with an amateur blog our 500,000+ community would like to hear your Startup Story! Answer seven short questions to create a blog of your story today!

162 COMMENTS

  1. 90402 555905That is the first time I frequented your website page and thus far? I amazed with the research you made to make this particular submit extraordinary. 861941

  2. A further issue is really that video gaming became one of the all-time largest forms of entertainment for people of every age group. Kids play video games, and also adults do, too. The particular XBox 360 has become the favorite games systems for those who love to have hundreds of games available to them, and who like to play live with some others all over the world. Thank you for sharing your thinking.

  3. I’ve noticed that fixing credit activity really needs to be conducted with tactics. If not, you will probably find yourself endangering your rating. In order to realize your aspirations in fixing your credit score you have to confirm that from this moment you pay your entire monthly expenses promptly before their appointed date. It is really significant for the reason that by not necessarily accomplishing this, all other steps that you will choose to use to improve your credit rank will not be powerful. Thanks for discussing your strategies.

  4. After study a couple of of the weblog posts on your website now, and I actually like your manner of blogging. I bookmarked it to my bookmark website record and might be checking back soon. Pls check out my website online as properly and let me know what you think.

  5. Link exchange is nothing else except it is only placing the other personís weblog link on your page at proper place and other person will also do same in favor of you.

  6. Its like you read my mind! You appear to know a lot about this, like you wrote the book in it or something. I think that you can do with some pics to drive the message home a bit, but other than that, this is fantastic blog. A great read. I will certainly be back.

  7. Thanks for your post. One other thing is that if you are marketing your property on your own, one of the issues you need to be aware about upfront is how to deal with household inspection reviews. As a FSBO vendor, the key towards successfully moving your property in addition to saving money in real estate agent revenue is understanding. The more you realize, the softer your home sales effort is going to be. One area that this is particularly essential is information about home inspections.

  8. I know this if off topic but I’m looking into starting my own weblog and was wondering what all is needed to get setup? I’m assuming having a blog like yours would cost a pretty penny? I’m not very web savvy so I’m not 100 certain. Any recommendations or advice would be greatly appreciated. Appreciate it

  9. Thanks on your marvelous posting! I certainly enjoyed reading it, you are a great author.I will make certain to bookmark your blog and definitely will come back at some point. I want to encourage that you continue your great writing, have a nice afternoon!

  10. I’ve been exploring for a little bit for any high-quality articles or blog posts on this kind of space . Exploring in Yahoo I at last stumbled upon this web site. Studying this information So i’m happy to convey that I’ve a very good uncanny feeling I came upon exactly what I needed. I most for sure will make certain to don’t overlook this site and give it a glance regularly.

LEAVE A REPLY

Please enter your comment!
Please enter your name here