What is Blog Advertising or Sponsoring?

If you are thinking of paying for advertising but are feeling a little clueless about your options and what it’s all about in general – here’s an explanation.

Advertising or Sponsoring on a blog is when you pay a blog author to place your banner (that links to your own blog or shop) on their sidebar.  If a blog is displaying lots of banners they may rotate their banners which means that each time a page is opened or refreshed the banners in the sidebar will change. Sometime blogs may also offer some added extras like social media shout outs and feature articles.


Every blog has different priced packages so look around to gain a good idea of what’s available and what’s going to give you the most value.  No matter what your budget you will find something for you.  Some blogs offer banner swaps for free (like me). Doing a free swap means your banner is placed in their sidebar and in return you place their banner in your sidebar.  Banner swaps are only going to be an option for you if you have your own blog or a shop on your own URL.  If you simply hold a shop on Etsy you are not going to be able to display  banners.

Once you’ve decided on a advertising or sponsorship option, you can  either purchase the ad package on the host blogs Ad/Sponsor page or contact them directly via email to make arrangements.

Most sponsorship/advertising offers are very affordable and much cheaper than advertising with sites like Google Ads, StumbleUpon, and Facebook, so they are well worth a try.  You can advertise on blogs that are a part of the global arts and crafts community and this is a huge plus because it means your customers and/or readers are likely to be reading those blogs too.    Give a couple or blogs a try and then evaluate your success.  Did you meet new people through those blogs? Did your traffic increase? Were you able to meet your goals? If yes, then your can say it’s worth it and do it again.

My advice – Choose blogs you read regularly and set some goals like increasing your readership, gaining new followers, and meeting new people.


Are you thinking of offering Advertising or Sponsorship on your blog?

Anyone can offer ad space. It’s up to you if you think your blog is ready.  Most of the blogs that I see offer ad space have at least 250 followers and this might be a combination of Facebook likers, Twitter followers, Blog Subscribers, regular commenters, etc.  I can’t see how offering sponsorship or advertising would hurt your blog or it’s future prospects in any way no matter what stage you are at with your blog.  To price your ads look around at what others are doing so you can set competitive pricing.  Try and add value when you offer advertising on your site by offering additional promotion in the form of social media callouts etc. Get creative!


Add a Blog


  1. 619186 945858This really is a correct blog for would like to locate out about this subject. You realize a whole lot its almost challenging to argue along (not that I personally would wantHaHa). You truly put the latest spin with a topic thats been discussed for a long time. Fantastic stuff, just great! 721007

  2. 969088 433142Superb read, I just passed this onto a friend who was doing some research on that. And he truly bought me lunch since I discovered it for him smile So let me rephrase that: Thank you for lunch! 736124

  3. 622708 289953We clean up on completion. This may sound obvious but not a lot of a plumber in Sydney does. We wear uniforms and always treat your home or office with respect. 605443

  4. 207525 299969Im not that a lot of a internet reader to be honest but your blogs truly good, keep it up! Ill go ahead and bookmark your site to come back within the future. All of the finest 548784

  5. 194570 821339The vacation special deals offered are believed as a selection of possibly the most preferred and therefore within your budget all over the globe. Quite numerous hostels can be proudly located inside property which is accented who has striking seashores encouraging crystal-clear rivers, contingency of an Ocean. hotels compare rates 650932

  6. 514245 993082We give you with a table of all the emoticons that can be used on this application, and the meaning of each symbol. Though it may possibly take some initial effort on your part, the skills garnered from regular and strategic use of social media will create a strong foundation to grow your business on ALL levels. 850674

  7. Hey there! This is my first comment here so I just wanted to give a quick shout out and tell you I really enjoy reading through your blog posts. Can you suggest any other blogs/websites/forums that cover the same topics? Thank you!

  8. Great blog post. Some tips i would like to make contributions about is that personal computer memory is required to be purchased when your computer is unable to cope with that which you do with it. One can put in two RAM boards having 1GB each, by way of example, but not certainly one of 1GB and one of 2GB. One should always check the car maker’s documentation for own PC to make certain what type of memory space is required.


Please enter your comment!
Please enter your name here